PitchiPoy was established in 1985 by Noam Meshulam. Today it is one of the largest Animation Studio in Israel specializing in classical animation, 3D, and Flash along with other computerized techniques. Fields of expertise are TV series, advertisements, visitor centers and Explainers and Promotionals. The studio is constantly taking part in multimedia projects and commercials. A highly qualified animation team of the most experienced Israeli and international animators as permanent staff and many more as free-lancers.